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<title>Latest Entrepreneurs Articles</title>
<link>http://www.betterlifeadvice.com/</link>
<description>Articles at BetterLifeAdvice</description>
<language>en-us</language>
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<title>10 Sure-Fire Steps to take the Fear out of Public Speaking</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/10-sure-fire-steps-to-take-the-fear-out-of-public-speaking.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/10-sure-fire-steps-to-take-the-fear-out-of-public-speaking.html</guid>
<pubDate>Sun, 21 Feb 2010 03:25:56 -0800</pubDate>
<description><![CDATA[ Do you "feel the fear" when asked to do some Public
Speaking? 

Public Speaking is still one of our greatest fears and it
turns grown men and women into nervous wrecks. The mere
thought of it turns our tongue to cotton wool, causes our
internal plumbing to act up and turns our knees to jelly.

Well, there's no need for all of this because help is at
hand. All you need to remember are your P's and Q's. Let's
start with the P's

Preparation -

When you sit down to write what you're going to say, bear in
mind who you'll be speaking to. Will they understand what
you're talking about; will they understand the technical
stuff and the jargon? If in doubt remember the old saying -
"Keep It Simple Stupid".   

Make sure that what you say has a beginning, middle and an
end. Think of some anecdotes that help reinforce your story.
People think visually so paint verbal pictures for your
audience. And always remember, people want to know what's in
it for them - so make sure you tell them!

Place -

Have a look at the venue before the event if you can. It's
not always possible, however, even if you get there half an
hour before, you can check out where you'll be speaking.  

Stand at the point where you will deliver from, imagine
where the audience will be and check that they can see and
hear you. You may even wish to place a glass of water where
you'll be able to find it. 

Personal Preparation -

Before any Public Speaking event, think about what you are
going to wear; when in doubt dress up rather than down. You
can always take things off for a more casual look. Men could
remove their jacket and their tie. Women could remove items
of jewellery. 

Part of your personal preparation should include some mouth
and breathing exercises. Practise saying some tongue
twisters to give your speaking muscles a good work out. Take
a deep breath and expand your diaphragm. Then breathe out,
counting at the same time; try and get up to fifty and not
pass out.

As part of your personal preparation, write your own
introduction. Write out exactly what you want someone to say
about you, large font, double-spaced and ask the person
introducing you to read it. Believe me they won't object and
will probably be pleased and impressed.

Poise and Posture -

Whenever you're called to speak, stand up or walk to the
front quickly and purposefully. Pull yourself up to your
full height, stand tall and look like you own the place.
Before you start to speak, pause, look round your audience
and smile. You may even have to wait until the applause dies
down. Remember, you want the audience to like you, so look
likeable. 

Pretend -

I'm suggesting you pretend you're not nervous because no
doubt you will be. Nervousness is vital for speaking in
public, it boosts your adrenaline, which makes your mind
sharper and gives you energy. 

The trick is to keep your nerves to yourself. On no account
tell your audience your nervous; you'll only scare the
living daylights out of them if they think you're going to
faint. 

Some tricks for dealing with nerves are: 

Before you're called to speak, get lots of oxygen into your
system, run on the spot and wave your arms about like a
lunatic. It burns off the stress chemicals. 

Speak to members of your audience as they come in or at some
time before you stand up. That tricks your brain into
thinking you're talking to some friends. 

Have a glass of water handy for that dry mouth. One word of
warning - do not drink alcohol. It might give you Dutch
courage but your audience will end up thinking you're
speaking Dutch. 

The Presentation -

Right from the start your delivery needs to grab their
attention. 

Don't start by saying - "Good morning, my name is Fred Smith
and I'm from Smith Associates." 
Even if your name is Smith, it's a real boring way to start
a presentation.  Far better to start with some interesting
facts or an anecdote that's relevant to your presentation.  

Look at the audience as individuals; it grabs their
attention if they think you're talking to them personally.

Talk louder than you would normally do, it keeps the people
in the front row awake and makes sure those at the back get
the message. Funnily enough, it's also good for your nerves.

PowerPoint -

And for those of you who haven't heard of it, it's a
software programme that's used to design stunning graphics
and text for projection onto a screen. 

As a professional speaker, I'm not that struck on
PowerPoint. I feel that too many speakers rely on it and it
takes over the presentation.  After all, you're the
important factor here. If an audience is going to accept
what you say then they need to see the whites of your eyes.
There needs to be a big focus on you, not on the technology.

Use PowerPoint if you want but keep it to a minimum and make
sure you're not just the person pushing the buttons.  Why
not get a bit clever at using the faithful old Flip Chart,
lots of professionals do.

Passion -

This is what stops the audience in their tracks. This is
what makes them want to employ you or to accept what you're
proposing. Couple this with some energy, enthusiasm and
emotion and you have the makings of a great public speaker. 

Give your presentation a bit of oomph and don't start
telling me - "I'm not that kind of person." There's no need
to go over the top but you're doing a presentation to move
people to action, not having a cosy little chat in your
front room. 

That's the P's finished, so let's look at the Q's.

Questions -

Decide when you're going to take them and tell people at the
start. 
In a short speech it's best to take questions at the end. If
you take them as you go then you may get waylaid and your
timing will get knocked out. 

Never - never - never finish with questions; far better to
ask for questions five or ten minutes before the end. Deal
with the questions and then summarise for a strong finish.
Too many presentations finish on questions and the whole
thing goes a bit flat.

When you're asked a question, repeat it to the whole
audience and thank the questioner. It keeps everyone
involved, it gives you time to think and it makes you look
so clever and in control.

Quit - 
Quit when you're ahead. Stick to the agreed time; if you're
asked to speak for twenty minutes, speak for nineteen and
the audience will love you for it. Remember, quality is not
quantity. 

One of the most famous speeches ever - "The Gettysburg
Address", by President Lincoln, was just over two minutes
long.

Right, that's my cue to quit when I'm ahead. 
Now that you're armed with this information you too can
minimise your fear of Public Speaking. ]]></description>
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<title>10 Tips for a Successful Entrepreneurial Pitch</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/10-tips-for-a-successful-entrepreneurial-pitch.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/10-tips-for-a-successful-entrepreneurial-pitch.html</guid>
<pubDate>Sun, 21 Feb 2010 03:17:56 -0800</pubDate>
<description><![CDATA[ One of the hardest presentations to make is the entrepreneurial pitch. You have a great idea for a business and you want someone to give you money to make it happen. The problem is that venture capitalists, angel investors, and even rich uncles are heavily predisposed against you. Why? Because 99% of the pitches they hear sound like sure-fire prescriptions to lose money!

If you are pitching investors to give you money for a new venture, you should subscribe to the following rules:

1. Explain exactly what your business is within the first thirty seconds. Many entrepreneurs waste valuable time giving loads of data, background and other info—all the while investors are left scratching their heads thinking “What does this business actually DO?”

2. Tell your audience who your customers will be. Paint a vivid, specific picture of these people.

3.  Explain why your customers going to give you there hard-earned money.

4. Explain who your competitors are. (And if you say you have no competitors, that is a certain sign you are unsophisticated and deserve no investment money!)

5. Explain why you are the ONE to make this happen.

6. Give your presentation with confidence and enthusiasm. Investors want a founder/CEO to be a chief salesperson; they want to see that you can convince the world of your dream—not just them.

7. Explain what star you can hitch a ride to. Has Best Buy or Radio Shack agreed to distribute your new product? Investors feel much more comfortable knowing you have an established player willing to distribute your wares.

8. Ask for a specific amount of money. If all you do is ask for money, then you can’t complain if an investor gives you $3.25 for a cup of Starbucks coffee.

9. Tell prospects exactly what you are going to spend the money on (hint:a trip to Maui for you and your friends will not impress)

10. Dress well, act confident, and put on the air that you don’t really need their money, but would be willing to accept it if they bring enough to the table to be a strategic partner for you. Sad but true regarding human nature, but people are much more likely to give you money if they feel you don’t really need it.

Finally, make each pitch presentation serve as a focus group for your next presentation. When one group of investors asks you a series of questions after you pitch, write down all of those questions and make sure most of them are answered in your next pitch so that the next group doesn’t have to ask them. Keep pitching and keep improving your pitch and eventually you may get funded. ]]></description>
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<title>12 Reasons To Use A Franchise Consultant</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/12-reasons-to-use-a-franchise-consultant.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/12-reasons-to-use-a-franchise-consultant.html</guid>
<pubDate>Sun, 21 Feb 2010 03:09:56 -0800</pubDate>
<description><![CDATA[ A potential business owner that has an interest in purchasing and running a franchise would benefit from the services of a franchise consultant. A franchise consultant can provide expertise and guidance throughout the entire process. Listed below are 12 reasons that it is advantageous to use this service.

1. The service is free to the franchisee, with the franchiser covering the consulting fees.

2. The service is personal and confidential.

3. The consultant guides the potential franchisee through the entire process of deciding whether to become a franchisee, and how to go about it.

4. A detailed profile including an evaluation of the potential owner's experience, interests, and goals is complied in order to match the new franchisee with the most suitable opportunity.

5. Education is provided on the various types of ownership and investment options.

6. Investigation into the most suitable opportunities that are available is done by the consultant.

7. Initiation of contact with company representatives is part of the service.

8. The consultant helps to verify each company's success and track record.

9. The potential business owner saves time and money by having the experts perform research on various opportunities.

10. The consultant acts as the one-stop shop, answering questions and referring the potential owner to other resources as necessary, such as financial or legal advisors.

11. The consultant works with all types of franchises, including full-time, part-time, new units, and re-sale franchises.

12. Complications and confusion are virtually eliminated by having an expert perform these services.

Overall, a franchise consultant will help you determine if franchising is right for you and if so, what type of franchise opportunities you are most likely to succeed in. ]]></description>
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<title>12 Things Nursing Taught Me About Owning a Business</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/12-things-nursing-taught-me-about-owning-a-business.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/12-things-nursing-taught-me-about-owning-a-business.html</guid>
<pubDate>Sun, 21 Feb 2010 03:01:56 -0800</pubDate>
<description><![CDATA[ Have you ever wondered whether you're cut out to be an entrepreneur? Nurses sometimes tell me they aren't sure if their nursing career has prepared them to start and succeed in their own legal nurse consultant practice. Yet even the most routine nursing job is full of life lessons that apply to the business world.<br><br>My first job as an intensive care nurse in a major medical center prepared me for business success. Subsequent jobs reinforced those early messages. I invite you to look closely at your own nursing career and discover the lessons that will help you succeed as a legal nurse consultant.<br><br><b>Success Lesson 1 — Find Your Passion and Turn It into a Business</b><br>As much as I loved my work with critically ill patients and their families, my inner voice told me I wouldn't be working in a hospital forever. As a young nurse, the vision of myself working in the ICU at age 40, 50 or 60 just wouldn't come into focus.<br><br>With only 6 years of nursing experience, I left the hospital and started my legal nurse consultant business. From there, I listened to my inner voice and reconnected with my first passion teaching. At age 8, I spent hours every day teaching an imaginary class. Today I am privileged to teach, coach and mentor nurses to live their career dreams. I turned my passion into a business, and since then I haven't worked a single day.<br><br>Listen to your inner voice, and you will find your passion. Many nurses have reconnected to their passion through legal nurse consulting, a choice unknown to them before they took my program.<br><br><b>Success Lesson 2 – You Have the Power to Take Control of Your Career Destiny</b><br><br>Patients heal faster when they take control of their health and practice healthy habits. Even the smallest positive action can give a patient a sense of control and empower the healing process.<br><br>I learned this lesson time and again as I struggled to gain control of my own nursing career. Each time I refused to give in to the frustrations of working within the healthcare system and took a positive step on my own, I felt better. With every step I grew, I thrived and I came up with new ideas to further my sense of control and satisfaction.<br><br>The same is true about your career. You have the power to practice the healthy habits essential to take control of your career destiny. Educate yourself about the steps to achieving career health, including new career options like legal nurse consulting. Then take action on those steps. You really can take control of your career destiny.<br><br><b>Success Lesson 3 – Don't Give in to Fear</b><br><br>As a nurse, I frequently treated patients who had the same progressive disease, yet experienced dramatically different outcomes. We all have known patients who lived years after their predicted demise and other patients who should have lived but didn't because they gave up or didn't want to live. The fact that so many elderly patients die within months of losing a spouse is a solid example of the mind-body connection. In almost every case, the patients who died too soon had given in to fear.<br><br>There's also a mind-business connection that will influence the health of your business. When I give in to fear, I become the biggest obstacle to my success. That was true when I started my business 19 years ago. That is true today.<br><br>Fear will paralyze you instantly. Practice mind control and exercise your mind daily for positive thinking. Shake off your lack of confidence and negative thinking. Don't wait for an MI to stop inhaling the toxic smoke of fear. Don't let fear be the reason you don't live your career dreams. Always remember the mind-set of the patients who live and the patients who die.<br><br><b>Success Lesson 4 – Nurses Can Do Anything</b><br><br>As nurses most of us have brought patients back to life. We all can recall at least one miracle story a case where, with our help, a patient survived against all odds.<br><br>Whenever I face a business crisis, I remind myself, "I'm a nurse and nurses can do anything." I've repeated this same message for 19 years, and it has helped me overcome every obstacle.<br><br>If you can heal sick patients and handle life-threatening emergencies as easily as you make your bed in the morning, you really can do anything – especially something as straightforward as starting a business.<br><br><b>Success Lesson 5 – You Can't Climb Mount Everest without Practicing on the Foothills</b><br><br>I had to have extensive education and training just to qualify for my first nursing job. All the lessons from that job helped prepare me for the next. Each successive nursing position required new and different skills necessitating more training and education.<br><br>The same applies to owning a business. Today I handle things easily and successfully that seemed impossible 19 years ago. But that's because I've been in training for what I do now ever since I became a nurse.<br><br>If you're frustrated with your nursing career, don't feel like you've thrown your life away. No experience or job is a waste. Everything you have done has trained you to move up to the next level. Above all, don't let the fact that you're not trained to climb Mount Everest stop you from pursuing your dreams of becoming an independent legal nurse consultant. Your nursing training and experience was the first step. Start the next step of your training today, and you will make that climb to start your successful legal nurse consultant business.<br><br><b>Success Lesson 6 – The Nursing Process Is Your Friend</b><br><br>When I left clinical nursing, I thought I could set aside the "nursing process" forever. I couldn't have been more wrong. Business requires that same process of assessment, diagnosis, planning, implementation and evaluation. Every project I take on requires me to assess the possibilities and needs, diagnose the problems, plan how to achieve my goals, implement the plan and evaluate my results.<br><br>Your nursing jobs have prepared you well. You can apply the nursing process to any business situation and challenge. You will thank your nursing instructors for this one. Every time you review a medical-related case, interview with an attorney or face a challenge in running your business, you will rely on the process they taught you.<br><br><b>Success Lesson 7 – Act Quickly and Decisively</b><br><br>As an ICU nurse, I learned that seconds made a difference in patient outcome. That's true for nurses in any specialty. I rarely had lots of time to ponder or brood over a clinical decision.<br><br>I have applied the same principles of acting quickly and decisively in business, too. Am I always correct? No. Do I make mistakes? Yes. Yet because of my nursing experience, I'm never paralyzed into inaction and I've been able to make the most of numerous opportunities I would have missed without acting quickly.<br><br>Don't miss your chance to succeed. Learn to act quickly and decisively, and you will grow your legal nurse consultant business.<br><br><b>Success Lesson 8 – What You Focus on Is Where You Achieve Results</b><br><br>In nursing I was often overwhelmed by short staffing, heavy caseloads and lack of support from hospital administration. I soon learned to triage and focus on what I needed to do to heal patients in this less-than-ideal environment. Nursing taught me that where I focus my time is where I achieve results.<br><br>That skill comes in handy in business. It's as important to triage and prioritize your actions in business as it is when working with patients. Every day I'm confronted with dozens of challenges, five things that must be done at once, and 20 new creative ideas for my business, but I rarely panic. The organizational and multi-tasking skills I learned as a nurse have served me well.<br><br>When you start your legal nurse consultant business, you will not receive any extra hours in the day. In fact, the days will feel shorter. Even the general public knows that working conditions for RNs are worse than ever. Your ability to focus on what's really important under these conditions is the perfect preparation for your successful legal nurse consultant practice.<br><br><b>Success Lesson 9 – This Is Just Business, It's Not Breast Cancer</b><br><br>Ministering to patients and family members helped me put life with all its problems and challenges into perspective. Today when I overreact to a problem or feel I'm in crisis, I think of sick and dying patients. I think, "Now fighting for your life is a REAL problem."<br><br>In business I've had lots of ups and downs. When the down moments come, I remind myself, "This is business – not breast cancer." This helps me focus positively on solving the problem rather than embarking on a pity party. I've thrown plenty of those "parties", and they never helped me solve a single business problem.<br><br>As you grow your legal nurse consultant business, it helps to ask "So what if this month is not as successful as I planned?" or "So what if my best attorney-client retires?" and to remember its just business, not breast cancer.<br><br><b>Success Lesson 10 – Illness Can Wake You Up</b><br><br>As a nurse I treated many patients who only began to live after they almost died. We've all had patients who said they are glad they got sick, because while they were well, they weren't living the life they wanted. The health crisis forced them to wake up, reassess their lives, decide what was truly important to them, and go for it.<br><br>Not every day is a healthy business day. Some days I wake up to a disease challenge in my business. Surprisingly, it's the business ills and mistakes that often awaken me to creative ways of injecting my business with new life.<br><br>If your career is facing a health crisis, this is your opportunity to wake up and change things for the better. Legal nurse consulting is one way to restore the health of your career.<br><br><b>Success Lesson 11 – Business Is Personal</b><br><br>Even though technical skills are vital for an ICU nurse, the relationships with patients and their families were what mattered most to me. Those relationships paid off one day when I made a mistake. Because of our relationship, the patient requested that I continue being his nurse despite my error.<br><br>Legal nurse consulting is a service business where you will apply the same relationship principles you learned in nursing to your attorney-clients and prospects. Provide quality service and excellent work product that no other legal nurse consultant can replicate, and soon you'll feel like you're in a short-staffing situation all over again.<br><br><b>Success Lesson 12 – Healthy Patients Take Care of Themselves</b><br><br>We've all worked with healthy and unhealthy patients and we've seen the effects of poor health habits on the human body. The health of a pregnant woman is often dramatically reflected in the health of her offspring.<br><br>To run a successful company you must enjoy an optimal state of health. Give yourself permission to take care of yourself. I love my business, but I love myself more. After all, without a healthy me, I couldn't muster the energy to give 110% to my clients and employees every day.<br><br>Every lesson I learned from nursing, I apply to my business today. You've already learned similar lessons yourself. You don't need another hospital job to help you succeed in business. Take a moment to revel in all nursing has taught you. These lessons will multiply your success when you transfer them to your new legal nurse consulting practice. ]]></description>
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<title>3 Essential Boundaries for Mom Entrepreneurs and Their Husbands</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/3-essential-boundaries-for-mom-entrepreneurs-and-their-husbands.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/3-essential-boundaries-for-mom-entrepreneurs-and-their-husbands.html</guid>
<pubDate>Sun, 21 Feb 2010 02:53:56 -0800</pubDate>
<description><![CDATA[ In the beginning, I thought it was going to be a breeze when my husband, Terry, joined me working full-time in my business.  If anyone could do it, we could!  We already had a healthy relationship built on trust and respect.  We communicated well.  We both strongly believed in what we were doing.  We understood the need to help each other with the children, keeping the house, and with the business.  We planned to allow for fluctuations in income to keep stresses over money to a minimum.  Yet I still wasn’t prepared.

For anyone considering working with your spouse, here are 3 Essential Boundaries for Entrepreneurial Couples to help to ease your transition:

1. Clarify expectations for work/home.  
Nothing can prepare you for the blurring of boundaries and turf that occur as you transition into working together.  When you join together with your spouse, most likely, both of you have experienced success throughout your careers, and have developed your own working style.  Suddenly you have a whole new dynamic in your relationship with your spouse you must learn to work through.  I always knew that we had different gifts and talents:  Terry is very techie and he loves to write, and I am a people person who is an administrative whiz.  Even though I should have probably seen it coming, I was still surprised at the difference in our work styles.  I multi-task all day long, and he prefers to work on one project at a time.  Just like being newlyweds all over again, we had to put some effort into getting to know each other on a whole new level to be able to work well together.

Beth Butler, creator of the Boca Beth Program has some helpful tips for clarifying expectations with your spouse.  “I make us lunch each day and we try to talk about BOCA BETH items that are pressing.  It's our time to reconnect - he works from home for the wine company he represents and I work from home sharing my passion for second language learning with young children.  A funny mix, but it works!  We talk about what each of us has planned the next day so there are no surprises - and I use that time to ask for his help.  I can't expect him to guess what I need so I have learned to be very specific.”


2. Schedule time for love.
Most entrepreneurial couples complain they have less time together than before.  It is possible to work beside your spouse in the same office all day long and barely speak on a personal level.  How difficult is it to turn off your cell phone and talk a walk with your love?  It is imperative to make it a point to schedule time for your relationship so that the business does not overtake it.  Terry and I plan ahead to sneak away for lunch or to take a break at Starbucks.  We have found if we don’t take the time to schedule in these lunch or coffee dates, then they are less likely to happen as we work to meet deadlines or get a project done.  We haven’t yet been able to master scheduling “regular dates”, but its next on our list of priorities in order to help keep our close relationship.
 
3. Schedule time for yourself.  
It can be a shock when you suddenly have so much time with your spouse.  In your previous life, they left at 7 AM and came home at 6 PM, and then you discussed your day during dinner.  Now you spend most (if not all) of the day with them, and during dinner, there is nothing new to discuss.  Where is the time for you?  Karyn Fagan, Founder of Team Women, tells “We both have hobbies that we love outside of the house so we have that important away time.” 

Terry and I certainly have a long way to go as an Entrepreneurial Couple, but we have made it through our entrepreneurial “honeymoon” period.  Each day, we work together to reach our goals and dreams.  We understand when we help each other we will reach our dreams sooner, so we help each wherever its needed! ]]></description>
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<title>4 Rules For New Entrepreneurs - Practical Tips For Starting Right</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/4-rules-for-new-entrepreneurs-practical-tips-for-starting-right.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/4-rules-for-new-entrepreneurs-practical-tips-for-starting-right.html</guid>
<pubDate>Sun, 21 Feb 2010 02:45:56 -0800</pubDate>
<description><![CDATA[ It’s a great time to be an entrepreneur—in the last decade, technology has leveled the playing field and propelled an entrepreneurial revolution. As an entrepreneur, you now have more access to information that enables you to make more intelligent choices more quickly. You have an advantage over big businesses in that you’re lighter, more flexible, and faster on your feet. You can target new markets more quickly, and you can turn on a dime.

But being a successful entrepreneur requires that you look at the big picture and follow a plan through from beginning to end. Rieva Lesonsky, editor-in-chief of Entrepreneur Magazine gives some practical guidelines that can help you when beginning your own enterprise:

1.Don’t Quit Your Day Job.
Consider starting your business part-time, especially if it’s online, while you’re working and have a steady income. It usually takes six months to a year to get a business going and you don’t want your ability to make your house payment to hinge upon your company being an overnight success. Start with what you can manage, financially and time-wise, and scale up as your business grows.

2.Find Your Niche.
The days of general stores are over. Particularly online, consumers are looking for stores that specialize. You have to find a need—something a specific group of people want, but can’t get at the big chain stores—and fill it. Advises Lesonsky, “You can’t compete with the big guys, so you have to find where the big guys aren’t and go into your niches.”

3.Have an Online Presence.
Even if you’re not planning to start an online retail business, consider that the internet can still play a valuable role in your company. Having an online presence eliminates the limitations of physical location and broadens your customer base by, literally, millions. It’s also a great tool for promoting yourself and letting people, even in your own area, know that you’re there, and what you’re doing.

4.Refuse to Quit.
Successful entrepreneurship requires creativity, energy, and a drive to keep going when you fail. Few people realize that before Bill Gates created the extremely successful Microsoft 3.0, he created a Microsoft 1.0 and 2.0, both of which flopped—but he kept at it. And that determination and refusal to give up is what will separate successful entrepreneurs from unsuccessful ones. Says Lesonsky, “Arm yourself with optimism to get beyond the ‘No’ or the trouble. There’s nothing wrong in failure—just don’t repeat the same mistake!” ]]></description>
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<title>5 Good Reasons a Self-Employed Professional Should Take Vacation</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/5-good-reasons-a-self-employed-professional-should-take-vacation.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/5-good-reasons-a-self-employed-professional-should-take-vacation.html</guid>
<pubDate>Sun, 21 Feb 2010 02:37:56 -0800</pubDate>
<description><![CDATA[ So you think you're not justified in taking time away from your business because you're self-employed? Here are five great reasons why you should definitely take a vacation: 

<b>1. Physical down time</b>
You work hard to grow and maintain your business. Trying to be superhuman will certainly take its toll if you allow it to. Give your body a break by taking in some R&R. 

<b>2. Mental down time</b>
Your days are filled with busy, sometimes even hectic, day-to-day activities related to your business. If you don't allow yourself to get away from it once in a while, your peace of mind and general well-being will most definitely suffer. Get out and play. Your mind will thank you! 

<b>3. Spend time with loved ones</b>
Your family and friends see you working, working, working, sometimes rarely coming up for air. Both you and they will appreciate spending some quality time together. 

<b>4. See the world (or your own back yard)</b> 
The important thing is to do something you enjoy, whether it's traveling or, if that's not your cup of tea or you don't have the budget for it, spend time at home. If you also work out of your home, this could be challenging. The key is to stay out of your office during your vacation time. Try getting creative with this. Make your office "off limits" by closing the door and placing a sign on it. Do whatever it takes to keep your mind off working. How about a hobby or a day trip to the beach? Think of what you can do within your budget that's fun. Or do nothing at all! 

<b>5. You have a life</b>
Although this one is a no-brainer, it surprises me how many small business owners don't feel as if they deserve time off. There is too much to do, and not enough hours in the day to get it all done. Well, I've got news for you. It's always going to feel that way! Only you have the power to allow yourself time off. Even if you prefer only to take a day here and a day there instead of a week-long (or longer) vacation each year, that's a whole lot better than never taking time off. Trust me, you'll feel better about yourself and your work if you take regular vacation time. You'll be healthier, too! ]]></description>
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<title>5 Things to Consider Before You Hire a Virtual Assistant:</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/5-things-to-consider-before-you-hire-a-virtual-assistant.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/5-things-to-consider-before-you-hire-a-virtual-assistant.html</guid>
<pubDate>Sun, 21 Feb 2010 02:29:56 -0800</pubDate>
<description><![CDATA[ Understanding What a Virtual Assistant Can Do

I hear the term "Virtual Assistant" more and more in business. Did you know that you could possibly hire someone from another continent that works while you sleep and maybe for $8 - $12 Dollars. Mos t of the VA’s I work with have degrees and one an MBA in Business Admin. I pay her a pautry $15.00 per hour and what a bargain that is.

With the growth of virtual assistants has also been a change in what it means to be a virtual assistant.  The leaders and founders of this particular entrepreneurial job have made distinctions between what it means to be a virtual assistant, and what it doesn’t mean.  When you are explaining your business to others, you want to make sure to keep this standard.  

Being a virtual assistant is becoming a distinct definition of a specific home owned business.  It is expected that the standards will be upheld of a virtual assistant for all others who are working in this profession.  This means that a virtual assistant is someone who provides a variety of services to businesses and individuals following the standard that has become formalized in the past decade.
  
The first angle that is taken towards approaching what a virtual assistant is includes the idea of being virtual. If you are not working out of your home, or remotely, then you are not considered a virtual assistant.  Instead, it is considered to be a temporary job or a telecommuting job.  One of the standards for being a virtual assistant is having the freedom to work where you want. 

The second part to being a virtual assistant is the distinction that is made in the job description.  Most virtual assistants will cringe at the idea of being called a secretary or freelance worker.  Technically, a freelance worker is one who only does the job for extra income.  At the same time, a secretary is one who doesn’t do the work continuously with only one client.  A virtual assistant is provided in order to create a substantial and long term relationship with a business. 
 
Here are 5 things you should consider in a Virtual Assistant?

1. Professionalism. Does the VA answer her or his emails, voicemails and other correspondence in a timely and professional manner? It is important if this person is to work for you has the right skills to not keep you or a deadline waitng. Make sure you give a covert task to her or him to pass that shows comittment to deadlines.

2. Project Management. Juggling tasks nowadays is vital. We now tap out feet in front of the microwave so things need to get done. If a person cannot work with a few projects on the go you might want to move on. I guarantee you will only find out that they have a project management problem when you lose "the big deal".

3. Availability. Many of these people work for several people at the same time. It is not uncommon for you as an employer to be in a funnel system for the VA. You slowly move down the funnel as they take on better contracts from new virtual employers. Be aware that you and your project will get dropped at the most time you least need it. You also need to be lining up new VA's. Try to split your work between 2 or more VA's to combat this problem.

4. Test. Give the VA a mini project before going ahead with a contract.  I also give a minimum of 2 tasks that cost no more than $30 -$40 to complete. I need them done correctly and to my total satisfaction before I even consider this person. It is simple to hire one of the first few people to come along but please shortlist at least 10 and give the tasks to 2 of the 10 you shortlisted. Obviously make sure these tasks are something you actually want doe, dont waste any money.

5. Get References. Can the VA give you a list of people whom you can contact who will tell you about working with her or him? 

The main distinction that most virtual assistants will work towards creating is the idea of being in a relationship with a business, and making this their business.  This goes beyond the Expectations of any temporary work or telecommuting job.  It also means that the services a virtual assistant can provide will go outside of job descriptions that are made in the office.  By understanding the standards for being a virtual assistant, you can best approach this in your own relationships with businesses. ]]></description>
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<item>
<title>Advice About Setting Up Your Own Business</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/advice-about-setting-up-your-own-business.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/advice-about-setting-up-your-own-business.html</guid>
<pubDate>Sun, 21 Feb 2010 02:21:56 -0800</pubDate>
<description><![CDATA[ Are you thinking about setting up your own business? Have you an idea for a new business but are unsure about how to proceed? If you have answered yes to either of these questions, this article could be of benefit to you. I am going to write about how to plan and create a successful small business.

Many people are looking at ways in which they can become self-employed as they have had enough of being dictated to and fed up of long and frustrating commutes to work. They want the freedom of being their own boss and to be able to choose their own hours of work.

Leaving a full time career can be quite a scary prospect however. The security of having a regular income and other benefits such as a pension and a share save scheme can seem hard to let go. I am sure many people whether rightly or wrongly have opted to stick with this security and to merely keep their business plan as an idea, which they never see through or use.

Other people are willing and happy to take the risk and see it as a way of getting out of the rat race. 

When you have an idea for a new business you then need to think of a name to call it. I would keep this name quite short as it makes it easier to remember for people. It obviously needs to have something to do with the business sector you are entering.

You will now need to work out how much money you will need to set up the business. This can be quite daunting but is essential. In the short term I would advise to keep these start up costs as low as possible, you can always buy or rent better machinery in the future as an example.

Once you are aware of how much money you need, you then have to find it. You may have enough yourself via savings or a redundancy payout, however most people are not in this position. If you do not have enough money, you could try and raise money via the family, by seeking a partner or by releasing the equity from your house. There is also the option of a business loan.

The next stage is to market your product or service. There are many ways of doing this including:

The internet via a website

An advert in the newspaper

Direct marketing in the form of leaflets

An advert in the yellow pages

Exhibitions

Trade fairs

I would advise finding out where other people from your industry advertise as they will have tried and tested many of the above options.

You then need to work out how much to charge for your product or service. I always keep these charges fairly low at the outset in order to attract as many people as I can and to get some income in. I then hope that word of mouth will take over and the idea is that after a few months I will be in a position to increase my fees.

It is also important to realise that we will make mistakes along the way. When this happens we need to think positive and not to beat ourselves up. It is an experience we can learn from.

Always have belief in yourself. At times any business will go through a rocky period, this is when we need to be strong. In my opinion the more work we put in, the more rewards we are likely to obtain.

Self-discipline is one of the keys to your success. Being able to choose your own hours of work may seem like a dream but it can prove to be many peoples downfall. We have to ensure that we work the required amount of hours. It is far too easy to stay in bed for that extra hour or to arrange yet another game of golf. These things are fine once you are established, but this is a long way off at this stage. ]]></description>
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<item>
<title>All You Need To Know About Adsense To Blast Your Income Sky-high!</title>
<link>http://www.betterlifeadvice.com/business-economy/entrepreneurs/all-you-need-to-know-about-adsense-to-blast-your-income-sky-high.html</link>
<guid>http://www.betterlifeadvice.com/business-economy/entrepreneurs/all-you-need-to-know-about-adsense-to-blast-your-income-sky-high.html</guid>
<pubDate>Sun, 21 Feb 2010 02:13:56 -0800</pubDate>
<description><![CDATA[ From my personal experience and from speaking with many other publishers, it seems that many of them cannot even garner enough earnings to trigger off a payment from Google (USD $100). This is really sad because many give up before even reaching the halfway mark. Imagine adding up all the quitters, the amount of advertising money Google would have pocketed without paying a cent!

Point #1 Find Your Niche.
You need to know about your topic or subject fully and be an at least knowledgeable on it. You write quality content, you get quality ads shown. It is as simple as that. If you really found profitable niche on but know nuts about it, you can always use free articles (like this one) and post them on your site with their links on them of course. It is a easy and quick way to get quality content to your site.

Point #2 Laser Focused Theme.
You need to fully concentrate on your topic and area of interest. Do not deviate from it even a single bit! The reason behind this is to get the MOST relevant ads to your content which in turn will be the most likely to interest the visitor and get clicked on.

Point #3 Website Navigation.
Do not trick the visitor, do not confuse the visitor, do not attempt to hide the ad but do not ‘blast’ the ad at the same time. Create your navigation in such a way that your ads appear unobtrusive and yet viewable. It is advisable to put more then one ad but do not cramp your page with ads, it turns the visitor off.

Point #4 Key Word Density
Although Google doesn't release exact details as to how they determine the ads to serve on a given page. We do know that content (and words) of the page that matters. Before serving ads on a page, then, you might want to check its keyword density to see what words pops up most frequently.

Point #5 Maintain Content Readability
Advertisements should not distract from your content, or else your visitors will be driven away. Make Adsense a cohesive part of your site design, not something slapped in at the last minute or some hastily put up page.

Point #6 Ask Them!
Google knows best about their own programs. If you have any doubt or any question at all, feel free to mail them. “Please feel free to email us at adsense-tech@google.com if you have additional technical questions or concerns. For general program or account questions, please email adsense-support@google.com.”

Point #7 Do Nots.
Do no click on your own ads neither should you ask others to click on your Google ads. Do not manually change or modify you ad code. Do not place Google ads on sites that include prohibited/questionable content (e.g.: adult sites, hate sites) Do not employ cloaking, hidden text or farm links. Do not create a site just because you think you found high paying keywords and throw content in just based on them just for the purpose of profiting from them. ]]></description>
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